![]() Or if you know digitizing is something you’d like to pursue, I would advise you to check out our fan-favorite Digitizer’s Dream Course. You’ll learn more about embroidery digitizing, and it will give you a foundation of embroidery digitizing theory that’ll help you understand designs and what’s happening underneath your needle. If you’re new to digitizing, I would highly suggest you check out our free Embroidery Digitizing 101: Cheat Sheet video course. Of course, that theory cannot be cover in a short article such as this one (which I’m sure doesn’t surprise you). Although embroidery software has changed over the years, the principles of how thread reacts with different fabric types to create smooth-running embroidery have not. These pointers will serve you well with corporate work, but nothing helps as much as experience and learning the theory behind digitizing. The only way to know how much detail to have, or not to have, comes from knowing the age-old theory and rules behind creating soft machine-friendly embroidery designs. The larger the embroidery design, the more detail you can include in the logo. Although your customer may want a smaller text, it may not work with particular fabrics therefore, you need to improvise so text can be legible. Depending on what the customer wants to be embroidered, small text is not always possibleĮmbroidery reacts differently depending on what fabric the design is being embroidered on. If you need to inform the customer of any changes necessary, always get the customer’s approval in writing to avoid any confrontations. Depending on how the logo turns out once stitched, it’ll give you an idea of how to confront your customer regarding alterations. ![]() Want to learn more about how to get clean, crisp embroidery lettering every time with ESA fonts? Click here for our complete guide to machine embroidery fonts.Īlter customer logos to ensure it’s digitizing and embroidery design-friendly:Īlthough many logos look great on letterhead, it doesn’t mean it will translate well into stitches. Given ESA fonts are 100% object based, you can easily adjust them to fit customer needs instead of digitizing the letter “A” 1,000 times. If you’d rather use “keyboard fonts” that are built into embroidery software I highly suggest using ESA font technology. If you want to learn how to digitize your own text, we do cover that specifically in Level 2of our fan-favorite Digitizer’s Dream Course. ![]() The point is you must tell customers that designs react differently depending on the fabric type. In that case, it never fails that the client calls back, saying he decided to use the design on golf shirts instead, and the embroidery looks terrible. Suppose a customer tells you a design is only going on nylon jackets, and you digitize the logo to go only on nylon. Sure, smaller lettering is possible, but you can’t guarantee the results on every application. When you digitize upper and lower case 5mm lettering on knitted fabrics, stitches close up, make text illegible. When letters are placed directly on a garment (meaning they won’t be sitting on any fill stitches), I use all uppercase block letters at 5mm high. If the logos graphic element is perfectly digitized, but the text is sloppy, the customer will notice the shoddy letters. The text makes or breaks corporate logos. Here are 3 time-tested tips that’ll help save you, and your customers, hours of frustration: During this timeframe, because most of my orders required digitizing corporate designs, I learned to educate my customers about how their logos translate into stitches to stave off potential problems before they happen. We did work for dozens of fortune 500 companies like Disney, the NFL, Coca-Cola, John Deere, and many more. ![]() So sacred that I’ve had customers measure designs to the millimeter and look at stitches under a magnifying glass.īack in the 1990s and early 2000s I ran & owned one of North America’s largest commercial digitizing houses. If I’m digitizing a wolf, the sew out is based on my interpretation of it, but corporate designs must be exact – the customer’s logo reflects their identity and is therefore sacred. Take, for example, a corporate logo: a mere design with letters around it, right? Maybe so, but digitizing corporate logos is more challenging than working animals or floral designs. Things aren’t always as simple as they seem.
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